The What, Who, Where, When, Why and How of Becoming Platinum.
Although platinum blonde hair is one of the most stand out hair styles—and a highly desired one at that—most people do not know how much is involved in getting and maintaining the look. That’s why I wanted to take the time and put together this piece about what it takes from start to finish. My hope is that this post can provide a wealth of information to help prep you for your blonding journey!
What is platinum hair?
A platinum service requires the use of bleach to remove as much pigment from the hair as possible so that the hair appears as light and close to white as it can be. This service should always be followed with a toner (to learn more about haircolor see my blog post here). A platinum service is one of the harshest chemical processes your hair can undergo.
Who should go platinum?
Platinum is not for everyone. It’s shocking, I know, that a stylist would ever say ‘no’ to a guest who is willing to make such a drastic change. However, here at Virtue Salon, we look out for the best interest of our guest. We love healthy hair, and although it would be sad to let someone down, we know that compromising your hair’s integrity would be worse. The lighter your hair color is, the better the results will be. Guests who have virgin (no color whatsoever) hair will have a much easier time going platinum than guests who have tinted locks. Guests with shorter hair or who are willing to cut some length off will also see better results. The key to knowing if you are a good candidate for platinum is checking with a stylist in person. Call the salon and set up a consultation with a stylist before ruling anything out. There are so many wonderful blonde options out there and if platinum isn’t in the cards, maybe a light pearl, honey, beige or caramel blonde is; don’t those sound delicious?
Where should this service be done?
Bleaching hair should always be done in a salon by a professional. At Virtue, we have extensive training in bleach and tone services. We work as a team to complete the service and we love to receive the input and encouragement of our coworkers.
When should I go platinum?
If it’s something you’ve considered, you should set up a consultation now and talk to a professional about it. The most important thing about when to go platinum is the time it takes to perform the service and the upkeep following. You should plan to be at the salon anywhere from five to eight hours for your first bleach and tone service. Make sure you pack a lunch! To keep up on your fresh look, you will need to schedule retouch services for every 4 to 6 weeks following your initial visit. It’s important, from a technical standpoint, to not space appointments out further than six weeks or your platinum color will end up being less than ideal.
Why go platinum?
So why would you consider going platinum after learning about the process and maintenance of staying platinum? Well, as the old saying goes, YOLO. But seriously, there are many reasons to go platinum. The main trends as of late have been going platinum to get the cool grey shades or the pastel colors that are taking over Pinterest. Another smart way to use platinum is for
transitioning from colored hair to natural grey hair. For my guest, Rebe, that is exactly our plan. Below, you can see our all over bleach and tone process from start to finish!
How to go platinum
Step 1- Every hair, properly sectioned, is placed back to back in foils of bleach. The root area is left out at this time. To reduce total time spent and for better results, step one is best achieved by the hands of two stylists. We strongly recommend the use of Olaplex during this service.
Step 2- The foils are removed or slightly pulled down so that bleach can be applied to the root area. To prevent irritation, the scalp should not be brushed vigorously or shampooed within the 48 hours prior to the service.
Step 3- Wait and wait and watch and wait. By continuously checking on the hair during processing time, the stylist will be able to determine when it is appropriate to remove the bleach.
Step 4- Once the stylist is able to see how the hair lifted from roots to ends, they will decide the best formula to use to tone the hair. Don’t be alarmed! Before the toner is applied, your hair may have a very bright, yellow appearance. If needed, a Malibu service can be used at this time to help prep the hair for the toner application.
Step 5- The toner is applied and processes until the stylist determines when to cleanse the hair in preparation for the haircut and style.
Step 6- The finished product! A fresh haircut and new style- now to pick up some new make up ;)
There you have it. A short and sweet description of a very extreme hair makeover! Hopefully this helps you determine your next step in the platinum process. Remember to always seek out a professional if you have any questions or if you would like to book a bleach and tone service. Virtue looks forward to hearing from you!
Post by Teake!